Driving Growth with Clarity and Confidence

Delivering actionable strategies built with deep market insights to unlock growth and stay ahead in competitive markets.

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What We Do

A Proven Approach to Deliver Profitable Growth

We work collaboratively with our clients to build growth strategies from a foundation of fresh insights gained through in-depth primary research and analyses, helping you to out-think and out-maneuver your competitors.

01Identify
Where to Play

02Discover
How to Win

03Make it
Happen

‘Growth Radar’ maps zero in on your best opportunities, giving you sharp insights to focus investments and blow past the competition.

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‘Business Battlefields’ blend customer insights with competitive intel to map your path to victory. Whether tackling today’s market dynamics or exploring breakthrough innovations, this framework equips you to win - now and for the long haul.

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‘Growth Engines’ convert insights into actionable strategies, and arm you with data, tools, and expertise to make growth a continuous habit, long after we're gone.

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Where to Play

Prioritize markets you’re poised to own with Chartic’s ‘Growth Radar’ 

Industrial markets are often clouded by unreliable data, making it hard to separate fact from outdated assumptions. Chartic’s Growth Radar cuts through this uncertainty, offering a structured, data-driven approach to prioritize your most lucrative and actionable opportunities.

  • Anticipate Changing Markets

  • Uncover Hidden Opportunities

  • Build from your Strengths

A graph of addressability and market attractiveness.

Key Questions We Answer

    • How deep is the market’s profit pool?

    • Which segments are most attractive?

    • How will emerging trends reshape the market landscape?

    • What will the economics look like for suppliers?

    • Who is best positioned to capture value?

    • What adjacent markets are most attractive?

How to Win

Leverage ‘Competitive Battlefields’ to
Outmaneuver Competitors
 

Knowing the basics of competition — offerings, distribution, share — is just a start. Competitive Battlefields dive deeper, uncovering nuanced, often unstated purchase drivers and hidden opportunities to differentiate while exposing competitors' weaknesses. Backed by two decades of proprietary data, we quantify the impact of your strategies, giving you the clarity to act decisively in dynamic markets.

  • Unlock Hidden Customer Drivers

  • Target Higher-Value Segments

  • Sharpen Your Competitive Edge

  • Target High Impact Opportunities

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Key Questions We Answer

    • Who holds most influence in the purchase decision?

    • What drives customer choices?

    • How and why are their priorities changing?

    • What segmentation will be most successful?

    • What is our market share, and where can we grow?

    • How do we compare against industry leaders?

    • What’s the threat from new competitors and disruptors?

    • Where should we focus along the value chain?

    • What investment focus will be most impactful?

    • What level of investment is justified?

How to Win:
Innovation That Delivers

Navigate the Frontlines of Innovation with ‘Breakthrough Battlefields’ 

Chartic’s Breakthrough Battlefield moves beyond today’s competition to assess how innovation can reshape the competitive landscape. By quantifying customer value, operational realities, and competitive dynamics, we ensure that your bold innovations deliver profitable, real-world success.

  • Define Full Customer Economics

  • Uncover Theoretical Value Creation

  • Address Real-World Losses

An example of the Breakthrough Battlefield.

Key Questions We Answer

    • Who will benefit from innovation?

    • How much customer value does it add?

    • How much of the value will customers realized

    • What share of the benefits can we capture?

    • Who will support/oppose this innovation?

    • How can we overcome any resistance?

Make it Happen

Transform Insights into Action with Chartic’s ‘Growth Engine’

Growth Engines translate insights into sustainable, profitable growth. Chartic provides you with the tools, processes, and capabilities for growth momentum that endures well beyond our engagement. Whether your focus is organic growth or acquisition, we enable smarter, faster fact-driven decisions.

  • Align the Organization on Key Priorities

  • Drive Strategic Investments for Maximum Returns

  • Implement Tools for Growth Momentum

An illustration of the Growth Engine.

Key Questions We Answer

    • Should we build or buy to achieve our growth targets?

    • What is the comprehensive business case?

    • What are the risk-adjusted returns?

    • What are the key KPIs, metrics and processes

    • What are roles, resources and accountability?

    • What extra capabilities do we need in-house?

    • What data, tools and processes will we use?